Uniqlo's Thoughtful Gift of Appreciation for 1,800 Dedicated Employees
It’s fantastic to hear about Uniqlo's remarkable milestone and their commitment to recognizing and appreciating their dedicated employees in the Philippines. We were privileged to collaborate with Uniqlo on this special occasion, where we worked closely to create unique and personalized gifts that reflect the essence of their brand and values.
OBJECTIVE:
Uniqlo, a renowned global clothing brand, aimed to celebrate their decade-long milestone by providing corporate gifts to its 1,800 employees in the Philippines. As a part of their employee recognition and appreciation efforts, they partnered with our corporate gifting service to design and deliver a customized gifting experience to celebrate this milestone.
The main objectives of the corporate gifting project were as follows:
- Celebrate Uniqlo's 10th year anniversary by recognizing and appreciating their employees' contributions.
- Deliver personalized and memorable gifts to all 1,800 employees.
- Maintain a high level of quality and consistency in the gifting experience.
- Reflect Uniqlo's brand identity and values in the chosen gifts.
- Ensure timely delivery to all employees across different locations.
APPROACH:
We collaborated closely with Uniqlo's human resources and marketing teams to understand their preferences, budget, and desired outcomes. We carefully selected a collection of products that resonated with Uniqlo's brand image. We also offered multiple customization options for each gift item. The collection's blend of everyday essentials and lifestyle products adds a layer of practicality and style to the gifts. And let's not forget about the packaging – crafting it with Uniqlo's branding in mind ensuring an aesthetically pleasing and impactful unboxing experience for the employees.
RESULTS AND IMPACT:
- Enhanced Employee Engagement: The unique and personalized gifts fostered a sense of appreciation among Uniqlo employees, boosting their morale and creating a stronger emotional connection with the company.
- Reinforced Brand Loyalty: Uniqlo's commitment to celebrating its employees' milestones demonstrated their dedication to building strong employee relationships, reinforcing brand loyalty.
- Positive Feedback and Recognition: Uniqlo employees expressed their gratitude and appreciation for the thoughtful and high-quality gifts, contributing to positive word-of-mouth promotion and enhancing the company's reputation.
- Strengthened Employer Branding: Uniqlo's investment in creating a memorable gifting experience
This partnership allowed us to go beyond just gift-giving; it was an opportunity to be part of Uniqlo's significant milestone celebration in a meaningful way. Through our carefully curated gifts, we managed to convey Uniqlo's core identity and values.